Poker strategy is highly complex — an aspiring player would be wise to buy a book on poker strategy before playing in a casino. Nevertheless, some of the basic factors that influence good play can easily be explained. One of the most significant considerations is the number of players at the table: in a large game with 8 or 9 other opponents, you need to have a strong hand to win the pot, so you should fold most hands before seeing the flop. In a smaller, "short-handed" game you can afford to play more hands, since you are facing fewer opponents. (In fact, if you fold too often, you will be penalised because you are paying the blinds so often.) Other important factors include:
- The style of play of your opponents: how often they raise, how inclined they are to call, and so on. This falls into two general categories: "tight/loose" and "passive/aggressive". Each player (and each game) can be characterised based on these two dimensions. A tight player plays premium hands, has high standards for calling raises, and reraises more often than cold-calling (calling a raise without raising); conversely, a loose player often limps in (calls without raising) and cold-calls more often than is correct. A passive player frequently checks and calls or checks and folds after the flop and does not push the betting with an advantage; conversely, an aggressive player often raises for a variety of reasons after the flop with an advantage. In general, tight/aggressive players have developed the best style of play and should be avoided, while loose/passive players have developed a weak style of play and should be attacked when vulnerable.
- Your position in the hand. The player in the "dealer" position (or "button") is always the last player to act in every betting round. (The sole exception to this is the first pre-flop round, in which the big blind has the last "option".) Therefore, that player has the most information about the other players and is in the best position. The earlier the position you are in, the greater your disadvantage. (The sole exception to this rule is with regard to bluffing.) Therefore, you should be inclined to play more hands in late position, and fewer hands in early position.
- Your "table image": how other players at the table perceive your play alters the way they play. If they think are you a tight player, they will be less inclined to call your raises; if they think you are an overly-aggressive player who frequently raises with marginal hands, they will be more inclined to call. Good poker players are able to vary their style in play to take advantage of the present situation and to make their play less predictable.